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Using QR Code Data To Share Your Climate Impact with Customers

Krista Greenaway
August 25, 2023
Minute Read

Using QR Code Data To Share Your Climate Impact with Customers

one tribe qr code technology
Picture of Krista Greenaway

Krista Greenaway

Check out One Tribe’s latest QR Code Technology.

This latest feature will now cater to members who wish to utilise QR code data to engage more audiences and readily share their impact data.

Read on for more info!

Introduction

QR code data is perhaps one of the most advanced technologies to benefit the modern marketer in today’s rapidly changing tech space. Consumers are becoming actively more aware of how technologies are used to share data. Now more than ever, they are ready to engage with a new wave of tech that is able to retain their attention and incentivise them to give back to the planet. 

One Tribe, a leading climate technology platform, has introduced an innovative feature that allows customers to share their climate impact through QR codes and actively tap into an audience of new customers. This latest feature not only helps businesses to promote transparency but also empowers individuals to spread awareness about their commitment to sustainability and the environment.

One Tribe QR Code Technology 

Using QR Codes

One Tribe’s latest share feature enables customers to generate QR codes that are directly linked to their environmental impact page. This page displays detailed information about a brand’s carbon emissions, projects supported, trees protected, and acres saved. By scanning the QR code, customers can effortlessly gain insights into the efforts brands are making to actively improve their footprint and support the environment, providing a tangible representation of their sustainability efforts.

The QR code features offered by One Tribe allow the code to be downloaded in both black and white, ensuring compatibility with various design preferences and backgrounds.

one tribe climate action qr codes in black and white

Customers can easily download the QR codes as a sharable PNG image or directly share them to their preferred social media platforms, such as Instagram, Facebook, or Twitter. This versatility allows individuals to tailor their sharing experience and reach a wider audience with their climate impact story.

When it comes to sharing the QR code on social media platforms, One Tribe’s direct share feature simplifies the process. By linking your One Tribe account with your social media accounts, you can directly share the QR code to the relevant platform. With a single click, the feature automatically creates a post on your selected social media account, accompanied by the QR code and a brief description of your sustainability achievements. This seamless integration saves time and effort, making it effortless for brands of One Tribe to showcase their commitment to the environment.

share direct to social media function climate action app

Using a feature like this will help brands to showcase the positive changes they have made to the environment and the steps they have taken towards reducing their carbon footprint. Sparking conversations about sustainability not only showcases your positive input, but also encourages others to consider their own environmental impact and join your brand journey.

Events

one tribe qr code for net positive launch

Another powerful use case for the QR code feature is its relevance at events or conferences. Companies that prioritise sustainability can include One Tribe’s unique QR code on their promotional materials, marketing communications, exhibition displays and event resources. Attendees can quickly scan the code, instantly learning about the company’s environmental practices and initiatives. This interactive and engaging approach not only pretermins a positive reaction but also fosters a sense of trust and credibility from first impressions alone. Utilising the tool properly, One Tribe customers can create a open-book display of all their environmental efforts consolidated in one place.

Moreover, QR codes offer a cost effective solution for companies wanting to showcase their impact on product packaging leveraging the most out of their high distribution rate. Businesses and brands can include QR codes on their packaging materials, allowing customers to scan and access detailed information about the product’s footprint, including how the purchase has contributed to an overall reduction in carbon emissions, land degradation and illegal deforestation. This meaningful approach to climate action helps customers make informed choices, encourages responsible consumption, and promotes brand loyalty.

claro money one tribe tree counter 1 million trees

Summary

By harnessing the power of QR codes, One Tribe empowers individuals and businesses to share their commitment to sustainability in a visually engaging and easily accessible format. These codes act as a gateway, providing a direct link between customers and their environmental impact page. Whether it’s through social media platforms, events, or product packaging, the versatility of QR codes offers a range of opportunities to educate, inspire, and initiate positive change.

To start using your QR code feature, log into the One Tribe App or join the Tribe today!

Do you want to improve your business carbon footprint?

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Eric currently works as an independent consultant at the intersection of nature and climate, focused on catalysing market and non-market solutions to drive the just transition.

He previously was Head of Product at Earthshot Labs, supporting nature conservation and restoration projects across the global south secure project finance. Prior to Earthshot Labs, Eric led nature-based carbon project development for Gorongosa National Park in Mozambique and founded the Carbon Cooperative, a global alliance of leading nature conservation and restoration practitioners exploring carbon finance. After serving in the Peace Corps in Mozambique out of university, he spent much of his 20s working in community-based conservation and ecosystem restoration efforts in Sub-Saharan Africa interspersed with two startup ventures as co-founder and CEO of a mental health tech startup and COO of a sustainable coffee company. Eric has a dual Masters in Environmental Engineering and Environmental Policy from Stanford University where he was a NSF Graduate Research Fellow and a BS in Environmental Engineering from Tufts University.

Alan is a risk management thought-leader, superconnector, and FinTech pioneer. His mission is to enable an Earth Positive economy which includes nature in global accounting systems.

Alan is Founder of Generation Blue, a venture studio dedicated to planetary game changers powered by exponential technologies. Previously, Alan established Natural Capital Markets at Lykke AG, pioneering blockchain based forestry and carbon backed tokens. Alan has over two decades of risk management experience advising global financial institutions, and was a founding member of the RiskMetrics Group, a JPMorgan spin-off. Alan is an investor and advisor to regenerative impact ventures, including TreeBuddy.Earth, Regenativ, and Vlinder Climate.

Lori Whitecalf made history when she became the first woman to be elected Chief of Sweetgrass First Nation in 2011. She served three terms of office from 2011-2017.  

Lori took a two-year hiatus from leadership to expand the family ranch and serve as the FSIN Senior Industry Liaison. She was re-elected on November 29. 2019 and again on November 30, 2021, as Chief of Sweetgrass. Chief Whitecalf practises a traditional lifestyle of hunting, fishing and gathering. She currently sits on the following boards: Saskatchewan Indian Institute of Technology, FSIN Lands and Resource Commission, Battle River Treaty 6 Health Centre and Battleford Agency Tribal Chiefs Executive Council, FSIN Women’s Commission.

Tina is the Chief Business Officer for MLTC Industrial Investments, the Economic Development arm of the Meadow Lake Tribal Council. She has a diverse background of experience. Having spent 15 years as a municipal Chief Operating Officer, 20 years involved in Saskatchewan’s Health Authority Board Keewatin Yatthe and 9 years with Northern Lights Board of Education. 

 

She continues as a Board Member with Beaver River Community Futures supporting small business development in her home region. Tina brings a wealth of experience in a variety of fields and many connections to the Indigenous communities of Northern Saskatchewan. In addition Tina holds a BA Advanced from the U of S, a Certificate in Local Government Authority from the U of R and is certified as a Professional Economic Developer for Saskatchewan and a certified Technician Aboriginal Economic Developer (TAED).

Tootoosis’ career spans 40+ years in HRM, political leadership, and Indigenous economic development, as a dedicated bridge builder and advocate for Indigenous causes.
As a key member of the Saskatoon Regional Economic Development Authority (SREDA) team since 2021, he develops strategies for the Truth and Reconciliation Commission final report and Call to Action #92.

He is a graduate of the First Nations University of Canada and a certified Professional Aboriginal Economic Developer. Spearheading various community initiatives while serving as a Chair of the SIEDN while directing ILDII and WIBF. Founder of MGT Consulting Tootoosis is based in Saskatoon, Treaty Six Territory.

Cy Standing (Wakanya Najin in Dakota) has a long and distinguished career including serving overseas as an Electronics Technician in the Royal Canadian Air Force, former Chief of Wahpeton Dakota Nation, former Vice Chief of the Federation of Saskatchewan Indigenous Nations (FSIN), past Executive Director of Community Development Branch of the Department of Northern Saskatchewan as well as an Order in Council appointment to the Federal Parole Board.  

Mr. Standing has served as a Director on many Profit and Non-Profit Corporate Boards, including serving as a Director for Affinity Credit Union with assets of over six billion dollars as well as IMI Brokerage and Wanuskewin and is currently a member of the One Tribe Indigenous Carbon Board.