One Tribe: Full Moon Swim with Ruby Moon Swim to Gym

Ruby Moon's Full Moon Swim' With One Tribe
Galia Orme

Galia Orme

'Chief Partnerships Officer' at One Tribe

Once a month our brand partner and good friends at Ruby Moon organise a “full moon swim” in Brighton to bring together the community and share all things swimwear!


One of the many wonderful things about working at One Tribe is the opportunity to meet and work with brands who are making a genuine  positive impact on climate change. One such brand is Ruby Moon, a sustainable fashion brand and social enterprise based in Brighton, where I live. 

This past week in July, I had the pleasure to take part in what is known as a “full moon swim”- an event that takes place on Brighton and Hove beach every month. The event started with a wonderful group yoga, before running together into the sea to watch the sun set and the moon rise. 

Keep reading to learn more about how Ruby Moon’s full moon meet-ups are helping to bring the community together and realign them with the environment’s natural beauty.

buck moon ruby moon full moon swim

Where It All Began…

I’ve known the founder of Ruby Moon, Jo-Anne Godden, for many years, and was absolutely delighted when she and the team joined One Tribe in March 2022. Jo is a bit of a legend (in her quiet and determined way) and started Ruby Moon back in 2010 as the world’s first and only completely circular, not-for-profit swim and activewear brand. Their aim has always been to clean up the oceans and empower women entrepreneurs around the world. 

Their sustainability credentials are beyond impressive. Ruby Moon  makes swimwear and activewear out of fishing nets, plastic waste from the sea, and recycled swimwear donated to them. On top of that,the actual impact on women’s lives is simply phenomenal. So far Ruby Moon has helped over 2,000 women and their families to find a route out of poverty. Now, Ruby Moon is also able to help protect rainforest and trees and are continuing on their journey to supporting people and our planet.

But Jo’s work goes even further. Two years ago, during the pandemic, Joset up Ruby Moon “Full Moon Swims”- A free event on Brighton & Hove’s beaches. She’s created a special and sacred space that brings together like-minded people, from all ages and walks of life. A new community of people committed to supporting sustainability and joining together to make our world a happier and better place.

The Spectacular Full Moon Swim

I feel so lucky to be a part of this community and to have taken part in the latest Buck Moon Full Moon Swim, on Wednesday July 13th. It was the most exhilarating, uplifting and awe inspiring experience with at least 200 people gathering on Hove beach at 8:45pm. The event started with a wonderful yoga practice with the most spectacular sunset backdrop. After we released our fears and let go of anything that doesn’t work for us anymore. We all ran, whooping and cheering into the sea! It was simply magical, with the last of the sun setting to the west and a stunning red full moon rising to the east the atmosphere was of pure love and joy.

This is what it’s all about for all of us at One Tribe, communing with nature, sharing special moments with others, and feeling that sense of belonging. I was reminded that we are all custodians of our planet and only by working together as one tribe will we be able to continue to protect our planet for us and for future generations.

ruby moon full moon swim brighton july 2022


One Tribe is a B-Corp certified business that helps brands reduce their carbon footprint and protect the environment.  For more information about how your brand can start making a positive difference, visit our Product Page for more details.

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Eric currently works as an independent consultant at the intersection of nature and climate, focused on catalysing market and non-market solutions to drive the just transition.

He previously was Head of Product at Earthshot Labs, supporting nature conservation and restoration projects across the global south secure project finance. Prior to Earthshot Labs, Eric led nature-based carbon project development for Gorongosa National Park in Mozambique and founded the Carbon Cooperative, a global alliance of leading nature conservation and restoration practitioners exploring carbon finance. After serving in the Peace Corps in Mozambique out of university, he spent much of his 20s working in community-based conservation and ecosystem restoration efforts in Sub-Saharan Africa interspersed with two startup ventures as co-founder and CEO of a mental health tech startup and COO of a sustainable coffee company. Eric has a dual Masters in Environmental Engineering and Environmental Policy from Stanford University where he was a NSF Graduate Research Fellow and a BS in Environmental Engineering from Tufts University.

Alan is a risk management thought-leader, superconnector, and FinTech pioneer. His mission is to enable an Earth Positive economy which includes nature in global accounting systems.

Alan is Founder of Generation Blue, a venture studio dedicated to planetary game changers powered by exponential technologies. Previously, Alan established Natural Capital Markets at Lykke AG, pioneering blockchain based forestry and carbon backed tokens. Alan has over two decades of risk management experience advising global financial institutions, and was a founding member of the RiskMetrics Group, a JPMorgan spin-off. Alan is an investor and advisor to regenerative impact ventures, including TreeBuddy.Earth, Regenativ, and Vlinder Climate.

Lori Whitecalf made history when she became the first woman to be elected Chief of Sweetgrass First Nation in 2011. She served three terms of office from 2011-2017.  

Lori took a two-year hiatus from leadership to expand the family ranch and serve as the FSIN Senior Industry Liaison. She was re-elected on November 29. 2019 and again on November 30, 2021, as Chief of Sweetgrass. Chief Whitecalf practises a traditional lifestyle of hunting, fishing and gathering. She currently sits on the following boards: Saskatchewan Indian Institute of Technology, FSIN Lands and Resource Commission, Battle River Treaty 6 Health Centre and Battleford Agency Tribal Chiefs Executive Council, FSIN Women’s Commission.

Tina is the Chief Business Officer for MLTC Industrial Investments, the Economic Development arm of the Meadow Lake Tribal Council. She has a diverse background of experience. Having spent 15 years as a municipal Chief Operating Officer, 20 years involved in Saskatchewan’s Health Authority Board Keewatin Yatthe and 9 years with Northern Lights Board of Education. 


She continues as a Board Member with Beaver River Community Futures supporting small business development in her home region. Tina brings a wealth of experience in a variety of fields and many connections to the Indigenous communities of Northern Saskatchewan. In addition Tina holds a BA Advanced from the U of S, a Certificate in Local Government Authority from the U of R and is certified as a Professional Economic Developer for Saskatchewan and a certified Technician Aboriginal Economic Developer (TAED).

Tootoosis’ career spans 40+ years in HRM, political leadership, and Indigenous economic development, as a dedicated bridge builder and advocate for Indigenous causes.
As a key member of the Saskatoon Regional Economic Development Authority (SREDA) team since 2021, he develops strategies for the Truth and Reconciliation Commission final report and Call to Action #92.

He is a graduate of the First Nations University of Canada and a certified Professional Aboriginal Economic Developer. Spearheading various community initiatives while serving as a Chair of the SIEDN while directing ILDII and WIBF. Founder of MGT Consulting Tootoosis is based in Saskatoon, Treaty Six Territory.

Cy Standing (Wakanya Najin in Dakota) has a long and distinguished career including serving overseas as an Electronics Technician in the Royal Canadian Air Force, former Chief of Wahpeton Dakota Nation, former Vice Chief of the Federation of Saskatchewan Indigenous Nations (FSIN), past Executive Director of Community Development Branch of the Department of Northern Saskatchewan as well as an Order in Council appointment to the Federal Parole Board.  

Mr. Standing has served as a Director on many Profit and Non-Profit Corporate Boards, including serving as a Director for Affinity Credit Union with assets of over six billion dollars as well as IMI Brokerage and Wanuskewin and is currently a member of the One Tribe Indigenous Carbon Board.